For heads of marketing at travel app, gear and RV brands that already pay creators
Travel influencer agency Use influencers more effectively and scale your influencer program, for travel apps, gear and RV brands
We have a four-step system including influencer affiliates, celebrity endorsements, influencer Discord groups and PR boxes to reduce CAC, increase revenue and increase the valuation of your business.
A free audit of the travel creators your buyers already watch
It's free, and it's built from the 6,723 sponsored travel videos we've counted ourselves. Whether you sell an eSIM, a suitcase, a tour or an RV part, it shows you which creators to book next.
Travel creators who fit your buyer
Creators whose followers would really want your product and can afford it, whether they watch cruise reviews, Japan trip guides or RV tours.
Who your competitors keep booking
For each travel brand you compete with, the creators it sponsors and how many times it went back to the same one.
Where your creators stand
If you already pay creators, how many sponsored travel videos each one has made and how often other brands booked them again.
| Brand, and the creator it booked most | The creator it booked most | Sponsored videos with them |
|---|---|---|
| LippertMatt’s RV Reviews Towables | Matt’s RV Reviews Towables | 96 |
| Fairy Godmother TravelJason and Heidi's PopularCruising | Jason and Heidi's PopularCruising | 29 |
| MPBThomas Heaton | Thomas Heaton | 29 |
- 1
Pick a time
Choose any open slot on the calendar and tell us, in short, what outcome you'd like to achieve.
- 2
Get the audit before the call
We send it over ahead of time, with each travel creator named and the brands that already pay them.
- 3
Go through it together
On the call we walk through each creator with you and agree which ones to test first.
We're small, so no sales team. You'll talk to Alice or Dennis.
This audit comes from Influencer Advisory, our influencer marketing agency.
The travel brands we work with
Brands that sell to people who plan trips, book tours and stays, and buy gear for the road, from eSIM apps and suitcases to RV parts and power stations. We work with whoever runs marketing there, usually a CMO, a head of marketing or the founder, when the brand already pays creators.
Travel apps and services
eSIMs, travel insurance, money transfer, car rental
For example
Saily
Airalo
Holafly- SafetyWing
Wise
Turo
Tours, stays and bookings
Tours and tickets, hotel booking, resort day passes, RV overnight stays
For example
GetYourGuide
Viator
Klook
Expedia- ResortPass
- Harvest Hosts
Luggage, clothing and cameras
Suitcases, wallets, merino travel clothing, action cameras, drones
For example
Level8
Away
Ekster
Unbound Merino
Insta360
DJIRV, camping and power
RV mattresses and parts, towing gear, pet monitors, portable power stations
For example
RV Mattress by Brooklyn Bedding
Lippert
etrailer
Waggle
Jackery
Bluetti
Travel influencer integrations
How travel brands show up inside travel creators' videos, most watched first. Each picture is a frame from the part where the creator talks about the brand, from Expedia hotel picks to Viator tickets to a Jackery power station.
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Hotel booking appBen Morris for Expedia
His own Expedia page of hotel picks, shown on screen. 1,987,389 views
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Tours and ticketsMav for Viator
Skip-the-line tickets to the Colosseum, booked on Viator. 1,726,547 views
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Drone controllerkold for DJI
A drone controller for filming a trip from above. 1,615,480 views
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LuggageRyan Walker for Away
Away suitcases waiting at a hotel entrance. 1,521,188 views
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Tours and ticketsMalini Angelica for GetYourGuide
Things to do in Catania, picked on GetYourGuide. 1,216,989 views
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Portable power stationDrew Simms for Jackery
A Jackery power station set up on a camping trip. 1,123,871 views
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Travel walletWalk With Me Tim for Ekster
A slim card wallet pulled out and shown to camera. 633,109 views
Brands that sponsor travel influencersTop travel influencers
The travel creators brands book most
Ranked by the sponsored videos we've counted for each one, with Grateful Glamper first at 134. Some of the most booked are small channels: Matt’s RV Reviews Towables has 59,300 subscribers and 100 sponsored videos.
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Grateful Glamper
252,000 subscribers
134 sponsored videosTop brandsRV Mattress, RV Mattress by Brooklyn Bedding, Arvie
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Cruise With Ben and David
342,000 subscribers
132 sponsored videosTop brandsEkster, Saily
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Matt’s RV Reviews Towables
59,300 subscribers
100 sponsored videosTop brandsLippert, Waggle, RV Mattress by Brooklyn Bedding
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Thomas Heaton
646,000 subscribers
100 sponsored videosTop brandsMPB
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Nonstop Dan
1.1 million subscribers
83 sponsored videosTop brandsSaily, Insta360
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Brae Hunziker
73,600 subscribers
73 sponsored videos -
La Lido Loca
319,000 subscribers
70 sponsored videos -
Eric Hanson
164,000 subscribers
62 sponsored videosTop brandsonX Backcountry
What this looks like for a travel brand
Your buyers see your brand in trip after trip, from travel creators they already watch, and every sale is traced to the creator who brought it in.
Our own count of sponsored YouTube videos, as of 2026-11-04.
A few creators who keep posting about you
In our data, Lippert's 102 sponsored videos come from just 3 creators, and Matt’s RV Reviews Towables made 96 of them. The loyal fans who buy the most watch a creator a lot.
A wide bench of travel creators
Airalo has 85 sponsored videos across 46 creators in our data, and Saily has 91 across 39. We build that kind of bench around your product, a few creators at a time.
The trip videos that sold become ads
After testing, we get the rights to run the videos that sold best as Meta and TikTok ads, from the creator's own account.
A code or link for every creator
Each travel creator gets their own coupon code or tracking link, so you can tell which one brought in bookings and sales and which one only brought views.
How we work with travel brands, step by step
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1
We learn your product
We learn about your value propositions and how you want the product framed, whether it's an eSIM, a tour or a suitcase. We also study competitor integrations: which ones performed well, which fell flat, and what we can learn from both.
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2
We map who buys from you
We confirm where you sell and ship, and which markets to prioritize or exclude, then match your buyer against creator data, from cruise fans to RV owners.
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3
You pick from a shortlist
We present a set of travel creators that fit your buyer. After you approve them and we onboard with your team, you get a finalized roster and plan.
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4
We brief each creator and review the video
Each creator gets your product first, and we make sure they like it. Your value propositions go into every brief, and we review every video before it goes live.
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5
We track every booking
Before anything goes live, each creator gets a coupon code or a tracking link, so you see how many customers come in through each one, and how many keep buying.
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6
We scale the creators who sold
After the first three months, we keep the ones that hit your cost per sale, drop the rest, and run the top videos as Meta and TikTok ads.
Why influencer stays a side channel at most travel brands
Influencer marketing gets roughly 2.5 to 3% of the marketing budget (eMarketer), despite its ability to bring the best conversions, the best leads, and build perpetual brand value.
We asked 50+ health and wellness brands why they can't scale influencer marketing
“We keep paying more for the same results”
Why it happensFor a travel brand, every trip video needs its own flat fee, and the creator only brings you up in the videos you paid for.
“A few creators bring in almost all our sales”
Why it happensOnce those creators' fans have bought, the new ones cost more or sell less, and every new season starts from zero.
“Influencer is still a side channel next to Meta”
Why it happensThey want creators to bring in customers at a lower cost than Meta ads, and the program never gets big enough to matter.
What it usually looks like in travel
- Thousands of cold emails to every account that posts trip videos.
- One mention in one trip video, then on to the next creator before their fans have seen your brand twice.
- No code or tracking link, so nobody can tell which video sold an eSIM or booked a tour.
- The relationship never gets past a transaction, and that's why influencer stays a side channel.
Why travel brands work with us
We see who travel brands rebook
We've counted 6,723 sponsored videos from 1,093 travel creators, so we know which creators Saily, Airalo and Insta360 paid more than once.
New markets
We have partners all over the world, and this lets us understand how local influencer systems work, so if you're an American company expanding to Europe, or the other way around, we've done that many times.
Built for the busy seasons
We hold on to the creators who sold for you, then ramp up quickly before the holidays and each new launch.
Your team learns it
We install the system and teach it to your team, so over time you can run your travel creators in house.
Over the last year, we've worked across 55+ brands and helped companies 2-3x Black Friday launches.
Influencer AdvisoryA division of Influencer Advisory
Travel Influencer Agency is the travel division of Influencer Advisory, our influencer marketing agency. Alice and Dennis run both, from Toronto, Canada.
Questions travel brands ask us
How do brands find travel influencers?
We start with creators whose followers are your kind of buyer: people who would really want your product and can afford it. Then we check how many times brands have come back to sponsor each one again, across 6,723 sponsored travel videos in our data. We also look at how old the accounts leaving comments are, to spot real fans instead of bought, fake followers.
How much do travel influencers charge?
A small RV channel and a travel vlogger with a million subscribers don't charge the same, so we quote per creator once we know your product and goals. We negotiate every deal hard, and in a lot of cases we land a rate low enough that the savings alone offset our fee.
Which brands sponsor travel influencers?
In our data, 1,887 brands have sponsored travel creators on YouTube. RV Mattress by Brooklyn Bedding leads with 120 sponsored videos, then Lippert with 102, Saily with 91 and etrailer with 89. Our brands page ranks the top 50, with how many creators each one paid.
Who are the top travel influencers for brand deals?
The ones brands book again and again. In our data, Grateful Glamper has 134 sponsored videos, Cruise With Ben and David has 132, and Matt’s RV Reviews Towables and Thomas Heaton have 100 each. Our influencers page ranks the top 50 with their subscribers and sponsors.
Get your free travel creator audit
We have a four-step system including influencer affiliates, celebrity endorsements, influencer Discord groups and PR boxes to reduce CAC, increase revenue and increase the valuation of your business.
This audit comes from Influencer Advisory, our influencer marketing agency.